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Embed videos into blog posts with one click

Embed videos into blog posts with one click

It seems as soon as we stumble across a problem and think, Why doesn’t someone come up with the solution for this? — WHAM, someone does. Embedding videos into blog posts has always been a bit of a pain, copy/pasting …
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‘I share so you’ll share with me’

‘I share so you’ll share with me’

Why do people share content? And specifically, why do they share video? According to Edwin Wong, senior director of product & media insights at Yahoo, consumers share video for three reasons: I share video because I want to be cool I …
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8 business beliefs that are killing your startup

8 business beliefs that are killing your startup

Feeling like your startup is being dragged down? Could be because of business beliefs that simply aren’t true anymore. For more, see the article we contributed to YFS Magazine, a digital magazine for startups, small business news and entrepreneurial culture.

Announcing the video résumé

Announcing the video résumé

Pivotal Pod is happy to announce a new service: the video résumé. Earlier this year, we experimented with our favorite type of guinea pig — a friend or family member. Hans volunteered for the project, and we got footage of …
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It’s end-of-the-year list time

It’s end-of-the-year list time

That’s right, it’s the dead-period in journalism where every article is all about what happened in 2013 and, of course, predictions for 2014. Here are a few that came across our desks: 25 brands redefining content marketing in 2013 (iMedia …
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Should B2B companies eat their own dog food?

Should B2B companies eat their own dog food?

There’s been a lot written about the importance (or the danger) of eating your own dog food in the tech world. “Dogfooding” is when everyone involved in building a product uses that product themselves. It’s like the product team (developers, …
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11 ways to not suck at PR

11 ways to not suck at PR

Today at DLA Piper’s law offices in downtown San Francisco we presented some thoughts on “how to not suck at PR.” Eleven of them, to be exact. Below is the list, and some of the slides that complemented them. 1. …
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The missing piece of the editorial calendar

The missing piece of the editorial calendar

Number 7 of the 13 steps to content creation, according to content marketer Heidi Cohen, is to build an editorial calendar. It’s fitting that this comes smack in the middle of the steps, because it really the turning point of …
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Sometimes it’s not about the toilet paper

Sometimes it’s not about the toilet paper

I travel quite a bit. And when I do, it’s rare that I take time to notice the details of my surroundings, like the people around me or the particularities of the modes of transportation or my hotel rooms, usually …
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